Assistant Chef de projet marketing

About the role

The Groupe RAJABALI, a leading Malagasy conglomerate, is looking for an Assistant Chef de projet marketing to support its digital and promotional activities across multiple business units, including hospitality, construction, distribution and more.

Key responsibilities

• Assist in deploying the digital strategy across social media, website, email marketing, SEO and sponsored campaigns.
• Support the preparation, monitoring and analysis of marketing and promotional campaigns.
• Create and adapt content such as visuals, videos, articles, newsletters and communication assets.
• Help manage social‑media accounts and maintain the editorial calendar.
• Conduct market and consumer trend monitoring to identify development opportunities.
• Participate in seasonal, event‑driven and special‑offer campaigns, especially for the Group’s hotel portfolio.
• Support online community management and e‑reputation monitoring.
• Collaborate with commercial teams, graphic designers and external service providers to deliver marketing projects.

Required profile

• Proactive individual with a strong interest in digital marketing.
• Good organizational skills and ability to work in a team environment.
• Fluent in French; English proficiency is a plus.

Required skills