Content Creator

About the role

Blueberry Travel is looking for a creative and detail‑oriented Content Creator to join its Antananarivo office. You will produce engaging written, visual, and multimedia material that showcases travel destinations and supports the company’s digital marketing efforts.

Key responsibilities

• Research travel destinations, industry trends, and customer preferences to generate accurate and compelling stories, itineraries, and promotional copy.
• Create and adapt content for websites, blogs, email campaigns, and social‑media platforms, ensuring consistency with the brand’s tone and style.
• Produce basic visual assets and short‑form videos, edit images, and layout online materials as needed.
• Monitor content performance metrics, optimize for reach and engagement, and collaborate with marketing, sales, and operations teams.

Required profile

• Bachelor’s degree in Communications, Marketing, Journalism, Tourism or related field, or equivalent practical experience.
• Strong written and verbal English communication skills; additional languages are a plus.
• Excellent organizational and time‑management abilities with a keen eye for detail.
• Willingness to work on‑site in a collaborative team environment in Antananarivo.

Required skills

• Content writing and storytelling for digital platforms.
• Basic image editing and short‑form video creation.
• Understanding of SEO principles and social‑media strategy.
• Familiarity with audience engagement metrics and digital marketing concepts.